Corporate social responsibility (CSR)

 Corporate social responsibility (CSR) is a strategy undertaken by companies to not just grow profits, but also to take an active and positive social role in the world around them. The term is also associated with the related term corporate citizenship.

Depending on how a company conducts its activities, corporate social responsibility can take four different forms:
  • Environmental responsibility. ...
  • Ethical responsibility. ...
  • Philanthropic responsibility. ...
  • Economic responsibility.

  • The potential benefits of CSR to companies include:
  • better brand recognition.
    • positive business reputation.
    • increased sales and customer loyalty.
    • operational costs savings.
    • better financial performance.
    • greater ability to attract talent and retain staff.
    • organisational growth.
    • easier access to capital.. 
    • According to the latest Bangladesh Bank guidelines, 30% of CSR expenditure can be spent on education, 30% on health, 20% on environment and climate change mitigation and adaptation, and the remaining 20% ​​on other sectors, including disaster management, sports and culture. 
    • Mr. Mohammed Rabiul Hossain, Managing Director & CEO of Uttara Bank Limited handed over Tk. 50,000 (Fifty thousand) to rickshaw puller Joynal Abedin for his children's education and purchase of a new rickshaw under Banks CSR Programme yesterday.

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